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Jack Meyers Media Report- Ten Economic Tipping Points Impacting Marketers in 2012
- Online Video Advertising will Increase 48% Annually
- Official Marketing / Advertising Spending Data: 2011-2012 for 57 Categories
- 2012 Forecast for Digital Advertising & Marketing Investments in 20 Categories
- 2012 Marketing Investments Forecast to Grow Only 0.9%
- Content, Social, Hardware and Software Converge at CES
- Turner Broadcasting Ad Sales Division Announces Executive Leadership Realignment
- 2012: Look Forward. Look Back. Then Go.
- Classic Jack: Social Network Predictions from 2004
- Radio Industry Economics, Advances and Forecasts
- Report on Business
- Most of Canada seen more corrupt than Botswana, Chile in mining survey
- If Warren Buffett jumped off a bridge...
- Ireland reveals plans to cut dole queues
- Lessons from Canada's Silicon Valley diaspora
- How a novice miner survived a summer in the Klondike
- Excerpts from Jim Prentice's address
- Major push needed to get oil to Pacific markets: Prentice
- Vietnam parks its skyscraper projects
- Crude oil hits nine-month high
- TD holds line on CEO compensation in 2011
- Mashable
- BlackBerry PlayBook 2.0: Much Better, Yet Not Good Enough February 23, 2012Blackberry Playbook 2.0, which arrived earlier this week, is a marked improvement on the first-generation PlayBook platform released along with the 7-…Lance Ulanoff
- How Pinterest Helped Clean a House — and Save a Marriage February 23, 2012Jennifer Borget might be a great sewer, but she hates cleaning. Her husband does most of it — the dishes, vacuuming, laundry, bathrooms — an…Alissa Skelton
- Twitter Cheers on J.K. Rowling’s Adult Fiction February 23, 2012Harry Potter fans flocked to social media sites on Thursday to celebrate the news that author J.K. Rowling will be taking a crack at adult fiction. Th…Samantha Murphy
- KickStumbler, a StumbleUpon for Kickstarter, Will Steal Your Day February 23, 2012At some point, Kickstarter became more than just a way to fund art, music and other creative endeavors. It became entertaining content in itself…Sarah Kessler
- Black Hole Creates Fastest Wind Ever Clocked [VIDEO] February 23, 2012Black holes may be invisible, but astute observers can find them by looking for the effect of their intense gravity on other nearby celestial…Alex Fitzpatrick
- NCAA Lets Facebook Fans Pick March Madness Field February 23, 2012It’s an annual rite for college basketball fans to grumble about how they would have done a better job than the NCAA’s official sele…Sam Laird
- 38 Million Americans Visit Social Networks on Mobile Devices ‘Near Daily’ [STUDY] February 23, 2012Are you reading this story on your phone via a link on Twitter, Facebook or some other social network? You’re not alone. A new study by r…Peter Pachal
- Tumblr Takes a Stand Against ‘Self-Harm’ Blogs February 23, 2012Tumblr will release a new policy blocking blogs that promote self-harm — such as anorexia, bulimia, self-mutilation and suicide — in…Zoe Fox
- 5 Exciting Speakers Join Mashable Connect February 23, 2012Mashable’s largest conference, Mashable Connect, is returning to Orlando, FL from May 3-5, and this year we will explore the future of d…Jennifer Diamond
- Apple at Odds With Rival Browser Makers Over ‘Do Not Track’ Button February 23, 2012All the major browser makers plan to install a “Do Not Track” button this year — except for one, according to an attorney repr…Todd Wasserman
- BlackBerry PlayBook 2.0: Much Better, Yet Not Good Enough February 23, 2012
- Web Strategy
- Enterprise Social Networking: Focus on Relationships (Altimeter Report)Altimeter’s latest report now on Enterprise (inside of companies) social networking is now out from Charlene Li, author of Groundswell, Open Leadership and my business partner. She conducted thorough analysis by surveying 185 users, surveyed 81 ESN decision makers and interviewed 12 technology vendors. Key findings that attracted my eye include: Long term ad […]
- Beyond Tools, Marketers Must Focus on Content (Altimeter Report)Marketers, have you ever been in an agency pitch that focuses on the tool and channel and forgets about content? Or, from the other side of the table, have you ever had a client on the brand side ask you for your Twitter/FacebookPinterest strategy –but doesn’t have anything meaningful to say? Our industry is afflicted [...]
- Social Business: We’re Just Getting StartedRecently, folks suggested that social business space was getting washed out, especially with Social Media Week spreading across the globe and being hosted at many corporations. Yet despite the interesting and activity around this topic, many folks are confused around what maturity really looks like. Managing a Facebook page to promote the latest campaign isn […]
- List of Corporate Social Strategist 2012 (Buyer/Brand Side, 1000+ Employees)Since 2008, I’ve been managing this important list for the industry. Yet again, it’s time for the annual publication of the list of Corporate Social Strategists at companies with over 1000 employees (enterprise class) that are spearheading, leading, and carving out social business at today’s modern corporation. The Corporate Social Strategi […]
- Google+ Has a Perception ProblemRemember that smart kid who sat in the front of the class, but was ignored by the cool kids? That’s a good metaphor for what Google+ is going through. I’ve heard from corporate social strategists I should be cautious about how much time and how frequently I discuss this nascent social newtork, and I spoke [...]
- Altimeter Webinar Recording: State of Social Media Management IndustryThis week, Altimeter (myself and Andrew Jones, researcher) hosted a webinar stemming from the the recent report on Social Media Proliferation, which you can download the full report on this blog post. In the embedded slides and video below, you’ll be able to get additional insights on how we perceive how this market will change [...]
- Hey Retailers! Refine That Mobile Marketing Strategy (Altimeter Report)This latest Altimeter Report, by my colleague Industry Analyst Chris Silva, focuses on how companies must develop a mobile marketing strategy. It sources research from 26 ecosystem contributors including brands, agencies, and technology providers. To learn more about this report, please register for the webinar in which Chris will provide deeper knowledge fr […]
- Five Trends: How Brands Integrated Social, Mobile, and Web into 2012 Super Bowl AdvertisementsBy Altimeter’s Jeremiah Owyang, Brian Solis, and Zak Kirchner Findings: Five Trends Indicate Cross Channel Integration a Mainstay. Super Bowl ads, while only representing the nation’s largest consumer facing ads are a bellwether for advertising trends for the remainder of the year. To best understand these trends, Altimeter Group’s research team analyz […]
- P&G Layoffs Signal Focus on Digital IndustryLast week was a tremendous change, giant marketer P&G announces 1600 layoffs as they reduce jobs in various roles, and instead shifting budget to digital marketing. The CEO, when pressed, indicates a strong focus on digital marketing, citing: “In the digital space, with things like Facebook and Google and others, we find that return on [...]
- People on the Move in the Social Business Industry, Jan 31, 2011More jobs are coming in on the Web Strategy job board, see right nav, or see the full listing. In particular, AAA is hiring quite a few community managers, hear from their social strategist, Kim who’s listed below as getting promoted at the firm. Both the submissions on this job announcement board, as well as available [...]
- Enterprise Social Networking: Focus on Relationships (Altimeter Report)
